The True Story Behind Australia's #1 Pet Cleaning Brand And Why We Created This New Breakthrough Enzyme Formula

Discover how we went from a simple idea that solved OUR problem, into the #1 pet cleaning brand across Australia selling over 200,000+ bottles

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4.8 stars out of 4,000+ reviews
Verified Customer

"Tried everything but nothing eliminated the smell! Even professional carpet cleaning failed! Then I discovered PetLab and OMG it actually does work. Thanks guys for a marvellous product."



Put your PAWS up if you've ever played 'guess-that-smell'?

Yep, we have too.

And our smelly situation was the exact reason why PetLab was first created in 2019.

So today, we would love to share that story with you.

But first, a massive welcome and thank you for being interested in joining our PetLab family.

We know you're not sniffing around the interwebs looking for a place to say how great your doggo smells.

And if we were to take a randomly wild guess…

We would say there's been a few 'accidents' left on the floor for you to deal with.

Maybe a little turd. ūüí©

Or a stinky whiz from time to time. ūü§Ę

And we bet it smells pretty bad, is tough to clean, and can even stain your clothes, furniture and bedding.

(How did we go? Pretty accurate hey)

Look, as much as we love our pets.

And we would much rather have them in our lives than not.

We know that every day as a pet parent feels like navigating an unpredictable obstacle course…

From our fur babies’ uncanny ability to turn clean rooms into mud-laden playgrounds…

To the unexpected (and sometimes disgusting) ‚Äėaromas‚Äô that remind us of their recent meals‚Ķ

And of course, we can’t forget the stubborn stains they leave on our clothes and carpets.

(let’s pause for a moment to remember all the thrown-out rugs of our time)

Okay, where were we?

Right, back to our story of how PetLab came to be.

The single biggest pain point we experienced was the unsightly urine stains on our carpets and the horrific odour around the house and backyard.

We tried almost everything you can imagine...

Home DIY remedies to ready to use stain and odour removers...

All claiming to be the miracle I was looking for!

Nothing worked!

They were all ‚Äėtemporary‚Äô solutions.

That would mask the smell for a few hours before the odour returned.


That’s when the lightbulb moment went off.

We thought to ourselves: ‚ÄúIf we were experiencing this problem, how many other pet parents are also experiencing this too?‚Ä̬†‚Ä®

I decided to reach out and ask my father-in-law for his advice.

Since he has 50+ years experience in supplying cleaning products to professional cleaners and carpet cleaners across Australia.

He introduced us to Professor E.N.Zyme who he knew had a secret enzyme-based formula that could eliminate these problems safely, naturally and permanently...

To help pet owners like ourselves solve this common household problem.

We tried it out and immediately knew we had a winning formula that we could confidently recommend to friends and family.

So, coming from a marketing background, I asked the professor if he would like to share his ‚Äėmiracle solution‚Äô with all pet owners...

So it would no longer be a ‚Äúbest-kept secret‚ÄĚ.

After some thought, he said if you have the know-how to spread the word, let’s do it!

PetLab was born and we’ve never looked back.
Over the next 4 years, we sold over 200,000+ bottles of our trademark Urine Stain & Odour Remover.

And not just to dog owners.

We sell products to pet parents who have cats, rabbits, birds, guinea pigs, horses, hamsters, and even pigs.

We also supply cleaning products to vets, rescue centres and groomers.

(oh - we also have parents who use this for their children’s rooms too!)

They say you can’t get enough of a good thing hey?

Fast forward to today, we're Australia’s #1 Selling Pet Cleaning Brand…

And have helped over 200,000+ pet parents keep their homes sparkling clean, odour-free, and disinfected from pet germs.

But our story doesn’t just end there.

We’ve since launched another 5 innovative and market-leading products that Pet Parents have been raving about.

And we plan on bringing out more ‚Äėbarking‚Äô good products in due time.

So if you’re ready to be part of the PetLab journey…

It’s time you checked out our amazing reviews…

And when you’re ready, try out a few products for yourself.

Oh, and we also know it can be scary to buy new products online…

That’s why we offer a 45-day in-home risk-free trial.

You buy it, you try it, and if for any reason you’re not satisfied, simply send it back within 45 days and we’ll give you a full refund.

No questions asked.

Okay, that’s about all we have to say for now.

Hopefully, you’ve gotten to know us a little better.

And we can’t wait to hear about all the woofing or purring stories.

Your house will love you for it.

Over & Out.

PetLab Family